eat and greet: crush it! book signing

Tuesday, October 13, 2009

crush it! book signing

Today's the day that Gary Vaynerchuk's book, Crush It! Why Now is the Time to Cash in on Your Passion is released! The first stop on his book tour? Tonight at Borders Columbus Circle location from 7:00pm-11:00pm Gary will be signing books and hopefully throwing some high fives. Can't wait to meet the man, the myth, the legend and you should probably come show support too. Besides, don't you want to know how to cash in on your passion? I sure as heck do. Prosecco toast to follow the signing upstairs at Clo. Mmm, mmm, mmm.

Go Gary!

1 comment:

Erol said...: It is really a terrifically motivating book (got an uncorrected proof copy from a friend). I only wish Gary was coming up to NH during his book tour!; October 14, 2009 at 9:32 AM

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who i am

When faced with the question of what food means to me, conversation inevitably shifts to my Mor-Mor (Swedish for Grandmother): A phenomenal cook who refused help in the kitchen and didn't believe in recipes. The real deal, if you will.

Mor-Mor had a seriously strong hand with garlic (surprisingly for a Swede) and an innate knack for making anything taste implausibly delicious. There was always a jar of homemade garlic oil in her fridge which found its way drizzled on top of almost everything. Like one of her breakfast treats: homemade bread slathered with garlic oil, a few slices of granny smith apple, and topped with extra sharp cheddar. Into her beloved toaster oven they'd go until the cheese had just melted, lovingly, over the apples. The salty-sweet combination could make your head spin—a beautiful cohesion of flavors and textures from such an unexpected pairing.

And then there were her meatballs. With her homemade tomato sauce made from tomatoes grown in her garden, picked when perfectly plump and warm from the summer sun, a ladle of garlic oil, and tons of parsley (Mor-Mor may or may not have been secretly Italian), they sent eyeballs rolling to the backs of people’s heads. The thought alone of her in that kitchen makes my heart long, once again, for her cooking. For her.

Now when I'm cooking, I finally understand her insistence on navigating the kitchen alone. There's something about getting in there and winding down and having your own personal space to create that’s beyond therapeutic—it’s wholly fulfilling and soul-satisfying.

Tuesday, October 13, 2009

crush it! book signing

1 comment:

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